E‑commerce

E‑commerce is more than a product catalogue. Your store needs to be fast, trustworthy and tightly connected to ERP, PIM, payments and shipping. As assortments and channels grow, the technical foundation determines whether operations stay stable or become daily firefighting.

I build e‑commerce setups designed to scale: Shopware 6 as a proven platform, optional headless storefronts with modern frontends, and integrations that keep data consistent. The goal is a store that converts and remains predictable to operate.

Commerce with a process mindset

Many challenges don’t happen on the homepage, but in data flows: variants, pricing, inventory, delivery times, taxes and B2B rules. That’s why I focus on clear data models, defined sources of truth and automations that surface errors instead of hiding them.

SEO, performance and checkout reliability

Fast load times, structured data and technical SEO are direct revenue levers in commerce. Add frictionless checkout flows, solid payment and shipping integrations, and tracking that remains compatible with consent and GDPR. This creates a foundation for continuous optimisation without compromising data quality.

Operations and scaling

Seasonal peaks and campaign traffic require infrastructure, caching and monitoring that can keep up. I plan scaling, update strategy and backups so the store stays reliable after launch and new features can be released safely.

A strong e‑commerce stack connects UX, performance and reliable operations. If you want to launch a new Shopware project or improve integrations and speed in an existing setup, a structured approach pays off from day one.